
The Ultimate Guide to Podcast Marketing (and Why Your Mic’s Not the Only Thing That Needs Fixing)
Let’s start with a confession: I used to think podcasting was easy. Grab a mic, rant about your favorite topic, hit “upload,” and wait for the fans to pour in, right? Wrong . Turns out, launching a podcast is like throwing a party in a crowded city—no one shows up unless you send a map, promise great music, and maybe bribe them with snacks. After yea …